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Act-On Software

Personalize Your Outbound Emails


1. About this course

When sending emails to your prospects, the key is engagement. Engagement occurs when you send personalized content. Join us in this course as we show you how to use personalized from addresses and dynamic content within your email campaigns. Remember to join us in the Outbound Email Basics course before joining this class.

2. Topics covered

  • Setting up From Addresses
  • Personalizing the From Address
  • Using Dynamic Content
  • A/B Testing Emails

3. Attract checklist

4. Resources

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