In this new digital landscape, writers and content marketers are key players in the search optimization equation, but most don't yet know the rules of the SEO road.
In this webcast, Karrie Sundbom, Content Marketing Manager, and Lindsay Karlin, Customer Success Manager show you how and where writers can play a role in SEO, walk through 3 simple steps to optimize your content for search engines, and apply those concepts in the Act-On platform.
- How to research and select keywords
- Tips for refining your keyword selection
- How to incorporate keywords into your content