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Act-On Software

SEO + Content = The Perfect Recipe for Inbound Success


Content marketing has become an important piece of a modern digital marketing plan. Marketing teams are producing more content than ever, all to attract potential buyers to their web properties.

In this new digital landscape, writers and content marketers are key players in the search optimization equation, but most don't yet know the rules of the SEO road.

In this webcast, Karrie Sundbom, Content Marketing Manager, and Lindsay Karlin, Customer Success Manager show you how and where writers can play a role in SEO, walk through 3 simple steps to optimize your content for search engines, and apply those concepts in the Act-On platform.

Key Takeaways:

  • How to research and select keywords
  • Tips for refining your keyword selection
  • How to incorporate keywords into your content

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