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Act-On Software

Deliverability 2017

Email Deliverability has changed a lot in the last 10 years and is ever evolving. As a sender, now more than ever, you are required to adopt and implement all known sending best practices within your programs.

Act-On’s Chief Privacy and Digital Compliance Officer David Fowler, and Sam Chang, Technical Manager - Mail Operations provide comprehensive details to ensure that you’re informed on the latest industry leading requirements and are fully aware of your sender responsibilities.

We will discuss:

  • Vendor responsibilities
  • Sender responsibilities
  • How to maintain a comprehensive sending strategy to ensure success

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