AUDIENCE:Administrators, Marketing Users, Web Developers
OBJECTIVES: Provide a high-level overview of email template management and describe how templates can be beneficial
What is a template, as opposed to a draft or stationery?
- Think of a template as being the same as a draft, except a template will remain in your Templates section even after it is used. A draft, by comparison, goes to the Sent section and is moved out of the Drafts section after it is used.
- Stationery is a 'wrapper' for your message, landing page, or form. Think of stationery as your 'theme', since it doesn't typically contain copy for you to modify. Custom stationery can be created but this task is best suited for web designers. Custom stationery can be used to house your custom style-sheets. It can also be applied to your template, and combining these two elements allows for substantial flexibility within the email composer.
Your template becomes a starting point for creating new draft email messages. For example, if I create a template that contains the sentence 'Dear
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To access your templates library, navigate to Content > Email Templates.
- Here, you will notice that there is a small library of Stock Templates as well as My Templates.
- My Templates can be created and removed as you would like, and Stock Templates cannot be removed or edited -- they merely provide some popular starting points. See the article Using the Templates Listing for further information on this topic.