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Act-On Software

Optimize Your Landing Pages for SEO


Act-On Inbound is a suite of inbound capabilities that help you excel at search engine optimization, maximize the potential of your blog, and see the ROI of your AdWords campaigns. It unites with your outbound marketing to deliver the best overall results for your campaigns.

Act-On Inbound generates an SEO Audit report to help your Act-On landing pages display higher in search engine results based on the keywords that you add and select for analysis. The SEO Audit report provides an analysis of the web page including page title, URL page name, description, headings, body content, and image alt text. The steps outlined below will show you how to use Act-On Inbound to optimize your Act-On landing pages.

Audit Your Web Page

  1. Hover over the web page, and click the down-arrow > Report.
  2. Click the Keywords tab.
  3. Enter a keyword in the Add Keyword field, and click Add.
  4. Once you've added the keywords, select the keywords to be used to generate the SEO Audit report.
    Note: If you need to remove any of the keywords, hover over them and click Delete
  5. Click Re-Audit.
  6. Click the Audit tab.


After editing the Landing Page, you can conduct a re-audit to check for improvements.

  1. Click Edit while in the Audit tab.
  2. Enable the SEO checkbox.
  3. Click the SEO tab within the landing page builder.
  4. Enter a page title, URL page name, description, and click SEO Report.
  5. Click Save.
  6. Hover over the landing page, and click Report.
  7. Click Re-Audit.

Email the Report

  1. Click Send Report while in the SEO Audit Report window.
  2. Enter the email address to send to in the Email Address field.
  3. Click Send.
  4. You can also print the report by clicking Print
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