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Act-On Software

Creating a Salesforce Campaign within an Act-On Account

AUDIENCE:  Administrators, Marketing Users

OBJECTIVE: Learn how to create a Salesforce campaign when pushing your Act-On list to your Salesforce account

Marketing lists, form submissions, and webinar lists in Act-On can be pushed to your Salesforce account to create a new Salesforce campaign.

Follow the steps below:

  • Hover over the desired list, click the drop down arrow Import/Export > Push to Salesforce.
  • Select the checkbox to Push to Salesforce.
  • Choose the appropriate fields to push and indicate whether you'd like to add new records as leads.
  • Select the checkbox to Push to a Salesforce Campaign.
  • In the drop-down list, select Create New Salesforce Campaign. Provide a name and select if you want to determine the campaign member status.
  • Click Save to save your settings. You may also set up a schedule to push new records in the list to the campaign on a regular basis.
Note: If you wish to set up custom campaign member statuses, this needs to be completed within the Salesforce campaign itself.
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