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Act-On Software

Scheduling Webinar Reminders and Follow-Ups


Industry practice is to send reminder and follow-up messages for webinars.

Act-On's Webinars feature lets you create an automated program for each event with these kinds of notifications.

We recommend sending reminders no less than one hour before the event. This gives your recipients time to open the message and accounts for any possible sending issues.

To create a reminder or follow-up:

  1. Click on Automation and click Webinars.
  2. Click on the name of the webinar.
  3. Click the New Reminder Message button or New Follow-up Message button, and choose Start with a Blank Message
    Note: You can also use pre-constructed messages if you've created one in advance.
  4. Edit the message as necessary and complete Steps 1 through 4 of the email composer.
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