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Act-On Software

Salesforce & Act-On: The Best Tool in Your Marketing Stack


Matt Zelen, Chief Customer Officer at Act-On, provides an insightful overview of how Act-On’s focus on the customer journey and product innovations have resulted in one of the most powerful Salesforce integrations in the industry. Scott Shiple, Customer Success Manager at Act-On Software, also provides a few tips on how to optimize your Salesforce integration in five easy steps.

During this webinar we’ll highlight:

  • Act-On’s focus on the customer journey
  • How brand, demand, and expand tie together in the most robust marketing automation/CRM integration on the market
  • The deep integration of Salesforce CRM with Act-On
  • Reporting capabilities only possible with this integration

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